How Many Times To Upload to TikTok a Day To Go Viral

They say it only takes one TikTok to catapult you to internet fame. So, why not increase your chances and upload lots of TikToks every day? Yup, posting a ton of videos is an awesome strategy to boost your chances of going viral. But you need to keep some limitations in mind. Here’s your ultimate guide to how many times to upload to TikTok a day. Let’s jump right in!

Should You Post Multiple TikToks a Day?

Yes, it’s a terrific idea to post multiple videos a day on the social platform. The more you post, the higher the chances of your content resonating with your target audience. When that happens, you’ll get many interactions on your TikTok. That makes the app’s algorithm push your video out more to the For You page, which means more video views!

It’s best to be as diverse as possible with your TikToks if you plan on uploading more than one daily. If one leverages hot, viral trends, make sure the others are more evergreen and original. You can also experiment with different formats, background music, and styles to keep it fresh for your fans. That way, your videos remain interesting, even if you post multiple per day.

How Many TikToks Can You Post a Day?

It’s one thing to wonder, “How often should I post on TikTok?” and know how many you’re allowed to upload. And here’s what’s incredible about the platform—there are no limits on how many TikToks you post daily. You can post dozens of TikToks a day if you want to! The social media platform won’t stop you.

Of course, if content creators want to shine on TikTok, they should prioritize quality over quantity. Instead of making 10 videos a day for the sake of it, focus on fewer uploads with higher-quality content.

How Many Times To Upload to TikTok a Day

According to Statista, personal TikTok accounts post an average of 17 videos a month. That’s about one TikTok every two days. If you want to shine on the platform, you must go above and beyond to beat that average. One TikTok is already above average, but you know what’s even better? Posting multiple videos a day!

Now, the number of TikToks you post per day will vary depending on your goal on the social platform. For example, if your primary goal is to keep your existing fanbase engaged, one to two posts a day are already great. That’s perfect for building a relationship with your followers and making sure they still love you.

But if your goal is to gain more fans, you might need to kick it up a notch. Maybe two to four posts per day might be better for you. This number might seem a little high. But if you want more people to discover you through the For You page, it’s an excellent route to take.

How Often Should I Post on TikTok To Go Viral?

But what if your goal is bigger than just maintaining relationships with fans or getting new ones? What if the dream is to go viral and get thousands—or maybe even millions—of adoring fans? If that’s the end goal, you might have to make even more TikToks. Around three to five TikToks in one day should be more than enough to up your chances of going viral.

Think about going viral on TikTok as a lottery. The more tickets you buy to join the lottery, the more chances you have of winning the prize. And the more engaging, entertaining videos you post each day, the higher your chances of going viral. One of your TikToks is bound to be a hit!

To ensure your videos have a good chance of going viral, make sure they’re exciting and shareable. Capitalize on fun, viral trends and put your own spin on them. Work hard on the technical aspects of your TikToks, from editing cool transitions to perfecting your voiceover. The more high-quality your TikToks, the more views you get, which can lead you to virality.

Is Posting Too Much on TikTok Bad?

Asking, “How many TikToks should I post a day?” is excellent for assessing how much content you should churn out. But don’t get too caught up in posting a lot of videos per day. Sure, it’s a terrific way to catch the attention of more viewers and turn them into fans. But too much of anything is too much—and that applies to posting on TikTok, too.

So, is posting too much on TikTok bad? Realistically, yes. You can’t just cheat the system and post hundreds of videos a day and expect them to be successful. If anything, posting too many TikToks in one day might be detrimental to your page.

When you post too many videos in one day, you become vulnerable to audience fatigue. Your fans might love seeing your content the first or second time around. But after the fourth, fifth, or sixth time they see you on the feed, they might get a little annoyed. People might skip your video—or worse, unfollowing you completely for spamming their feed.

The more you post, the fewer user interactions you might see on your videos, too. That’s yet another result of audience fatigue. They’ll like and comment on your first few posts of the day. Your later posts, however, might not be so lucky.

And when your engagement rate lowers, so will your position on the TikTok algorithm. When people don’t watch or interact with your videos, the algorithm will tag your content as irrelevant. That means it may stop pushing out your content on the platform, leading to lower views.

7 Tips To Keep Your TikTok Posting Schedule in Check

Consistency and strategy are the keys to successfully posting multiple viral TikToks a day. You need to commit to posting regularly to give the fans what they want. At the same time, you should come extra prepared with content and time your posts strategically. Here are seven essential tips for maintaining your posting cadence on TikTok.

1. Post When Your Audience Is Online

It’s not enough to know the answer to “How many times a day should I post on TikTok?” You should also ask, “What time should I post on TikTok?” After all, the time you post directly impacts how many views and interactions you get on your content.

The best time to post on TikTok is whenever your followers are online. Posting when your fans are active means they’ll see your new video as soon as it’s up. That means you can be sure they’ll engage with your TikToks instantly and leave some likes and comments on them. This boosts your videos’ position on the algorithm, increasing their chances of going viral.

With a Pro account, you can see your followers’ most active times on the platform through TikTok Analytics. Just go to the follower activity section on the dashboard to see what time of the day they’re most online. Then, plan your posting schedule around those times.

Conversely, the worst time to post on TikTok is when your followers aren’t online. This might be in the late hours of the night when people are sleeping and snoring instead of scrolling. It might also be during school or office hours, depending on your target audience.

2. Space Out Your Posts To Give Them Time To Simmer

Give your TikToks the moment they deserve without other videos hogging the spotlight! Make sure to stagger your uploads with a few hours between each one. Around two to four hours is the perfect waiting time before uploading a new TikTok after another.

If you post one video after the other without breaks, you can lower the visibility of all those videos. Think about it. If your followers open TikTok, they’ll only see one video at the top of their page. The rest of your videos might drown at the bottom of the feed, sacrificing views for those TikToks.

Meanwhile, if you post every few hours, your followers will see one new video each time they open the app. This allows you to maintain that momentum for your TikToks, even if you post multiple videos a day.

3. Create a Content Calendar To Organize Your Videos

Scratching your head and wondering, “How many times should I post on TikTok today?” Keep the stress to a minimum by planning ahead with a thorough content calendar.

A content calendar keeps your posting schedule super organized. You can write down your daily video content buckets, filming schedules, what time you’ll post them, and more. You’ll see the videos you plan on posting every day for an entire week or month, all at a glance.

The upkeep of a content calendar also allows you to assess whether your content is fresh and diverse. Look for days when the videos you plan on uploading seem too similar. Try to move them around to different days to ensure your posts are still unique every day.

4. Schedule Your TikTok Posts in Advance

Make sure you never miss a post by scheduling your TikTok uploads in advance. 

The easiest way to do that is by using the TikTok Video Scheduler. This in-app feature lets Creators and Business Accounts schedule their content up to 10 days before the intended publishing date. It’s perfect for busy creators who might not be on their phones right as their TikTok is supposed to drop!

Another option is to use third-party social media scheduling tools. Popular, trustworthy tools include the likes of Buffer, Hootsuite, and Planable. They do essentially the same thing but with a bunch of other cool features to jumpstart your social media presence!

Just set it and forget it! Then, focus your time and energy on coming up with new TikToks and engaging with your loyal viewers.

5. Hire a Social Media Manager To Post for You on Time

Another option is to simply hire a social media manager to do the job for you. These experts know the ins and outs of when to post TikToks for optimal engagement. Plus, they can also help with community management by replying to comments on your behalf! It’s a terrific way to stay consistent with your posts and presence on the platform, even when you’re busy.

6. Film Your Video Content in Batches

If you’re committed to posting multiple TikToks per day, you need to be on top of content creation. Without putting in the work to film content, you won’t have videos to post.

Our tip? Film your content in batches! Write down all your TikTok video ideas as soon as you think of them. Then, designate one content creation day per week and shoot all your videos that day. You can choose another day dedicated to editing your TikToks and saving them to your phone. That way, all you have to do on the day you want to upload your videos is to post them.

By filming your content all at once, you can save yourself from dancing like a chicken and filming all week!

7. Commit to a Realistic Posting Schedule To Avoid Burnout

Finally, we have our most important tip—take care of your mental health by committing to a realistic posting schedule. Sure, three to five TikToks are awesome if you want to go viral. But you should only make as many TikToks as you feel comfortable with. The last thing you want is to feel burnt out doing what you love most—creating videos.

Don’t bite off more than you can chew. One or two TikToks per day is completely fine and can still help you slowly but steadily grow your page. Don’t pressure yourself to churn out dozens and dozens of videos each week. Remember, when it comes to TikTok, quality is more important than quantity.

Post Consistently Every Day To Grow On TikTok Fast!

Now that you know the ins and outs of how many times to upload to TikTok a day, apply them. Post just the right number of TikToks per day to entertain your fans. Don’t forget to space them out! That way, each video gets a chance to bring in those likes and views.

The more you post on TikTok, the faster you’ll reach your full potential as a social media star. If you need more help getting there, High Social can lend a hand. We promote your content to your target audience, giving you more fans and higher engagement rates. Catapult your TikToks to virality with High Social!

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