How To Go Viral on TikTok Without Followers To Boost You

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Carolyn Howell

Last Updated: Jul 15, 2024

TikTok Tips
Want More Real TikTok Followers?

We are all waiting for that special moment when our content goes viral. It happens to people just like us. They live casual lives, and then, one day, they get so lucky. But you don’t have a huge following right now. That’s why you’re asking how to go viral on TikTok without followers.

Is it even possible to go viral without a huge following? There are ways you can increase your chances. We have been studying TikTok, and we have some solutions. Some tactics generate very positive results. 

Even if you have a small following, your videos can gain traction. This will lead to your growing following. 

Are you ready to get that viral moment? Read this article to learn how you can make it happen for your brand!

A camera records a woman showing off a lip gloss.

How To Increase Your Video Views

TikTok is all about short-form video content. To go viral, you have to have a lot of video views. So, how do you get more video views? Is there anything you can do to help get that viral moment? 

You can make some simple changes to your content style. The results should lead to amazing long-term benefits. 

Incorporate the following three tips to get more views for your videos!

1. Create a Playlist

Do you have many videos that fall into the same category? Perhaps several videos concern your fitness journey. You may have multiple videos speaking about a particular topic. People will follow your content to hear more about that topic. Make it easier for them by creating a playlist of all these videos. 

When you create a playlist, followers don’t have to look through all of your videos. They can simply tap on the playlist and watch all the videos one after the other. Instead of manually selecting another video, it will play automatically. 

This tool saves the viewer the effort. It also increases the chances of them watching more videos. This act is a very small task you can do to increase your video views.

2. Use Your Caption

What you write on TikTok could lead you to more views. A lot of TikTok users read the caption. You don’t want to waste the opportunity to have a good TikTok caption

Follow our three tips to make the most of it. We collected the best tips from creators on the platform. It works for them, and it could work for you as well:

  1. Talk about the end of the video. Mention that something special happens at the end. This keeps people watching for as long as possible. You don’t have to explicitly direct them to watch it to the end. Just casually mention it. “The end is crazy!” or “I didn’t expect that ending!” are a few examples. They may watch the end, and the video will start playing again.
  2. Say that something happens in the middle of the video. Perhaps for a split second, something appears on the screen. The viewers may not catch it when they watch it the first time. Naturally, they will have to watch it again since they have a reason to. You gain extra views from users who want to know what you’re talking about.
  3. Ask your followers to leave a comment. Maybe you asked their opinion on something. Or, you sparked a conversation. While they type in the comment section, the video will replay. Now, you have secured a few more views for your video.

There is a lot of potential in your caption. You just need to know how to use it. These are great ways to increase how many views you get per video. Ideally, the TikTok algorithm will notice all the activity on this video. Then, it will promote it to other people.

3. Put Text on the Screen

The combination of text and a short video is lethal on TikTok. The video plays in the background while the viewer is reading the text. If the text is particularly long, the video could go on for some time. The result is more views for your video.

Be selective about the video you use in the background of the text. It’s best to use one that can loop easily. For example, consider a video of you walking. 

Or the visual of waves crashing on a shore. It’s best to find a video with no clear beginning or end. The viewer will not know that the video already ended and started again.

A woman in a suit records a video in front of her laptop.

3 Tips for Beginners on TikTok

Starting on TikTok could be so daunting initially. You are trying to find your place, and everyone seems to be doing better than you. This is the prime time to build a following. 

The good thing is that no one knows who you are, so they have zero expectations. 

Let’s bring some traffic to your TikTok page. Follow these three tips to increase your chances of virality.

1. Take Part in a TikTok Challenge 

TikTok is the birthplace of social media challenges. People like to show off their skills or make fun of their lack of skills. Either way, they put themselves in a position to draw attention to their pages, which increases their chances of getting more views on their videos. 

People love to watch people do challenges. We aren’t sure of the science behind it, but we see the results. We encourage you to take part in one as well. What is your area of expertise on TikTok? Do you like to edit makeup videos? Do you dabble in the occasional dance video? There are challenges for all of these areas on TikTok.

People may not be looking for your page because they don’t know you exist. They might be looking for entries in the particular TikTok challenge. While looking for these submissions, they stumbled upon your video. This is when you grab them and keep them for the long haul.

Two people record a man while he sleeps.

2. Stitch an Existing Video

Sometimes, you must hop on an existing trending topic. Fortunately, there is always a trending topic to speak of. A celebrity might be in the headlines for doing something ridiculous. 

Or, another TikTok creative has done something scandalous. There are likely videos on the platform surrounding these topics.

You can stitch a video to share your views on the trending topic. This is a better tactic than just creating a video out of nowhere. People looking for that video might stumble upon yours. Maybe they like what you have to say. This tactic could lead them to watch your video multiple times. 

Or, they may go to your page and watch your other videos. In the end, you could end up with a new follower. You don’t even have to share a controversial opinion on the topic. You could lean on being funny or asking a barrage of questions. 

You don’t want to go viral for something negative. Ideally, you want to secure those likes to go viral on TikTok. This is how people may remember you on the platform. Nothing on the Internet ever dies.

3. Create a Series

People love to follow a series. They will keep watching if the plot is good and there are cliffhangers. You have the means to create your series on TikTok as well. You can use the same editing and writing tactics that Hollywood producers do.

It doesn’t have to be a ridiculous storyline, either. It could be a storytime series about something that happened to you. 

You could also take your followers along on a journey. People are interested in many different things. 

Doing your hair in a particular style for the first time intrigues some people. These may be people who wanted the same thing. Or they are people that can’t pull off the look. 

Learning how to ride a bike to draw can also attract an audience. They may find one video first. This could entice them to watch the other videos in the series. At this point, they may just decide to follow you.

You don’t have to worry about high production value. If you are naturally entertaining, you won’t need all the bells and whistles. Just keep the endings suspenseful. You want them to come back for more!

A woman records a man while he performs.

3 Tools That Increase Your Chances of Going Viral

You may not need to spend money to excel on this platform. A lot of the growth tools are right there for you to use. You must know how to manipulate them and edge closer to your viral moment.

Note: The following three tips may not give you the overnight TikTok virality you seek. However, they’re a surefire way to go viral organically!

1. Use Hashtags

Relevant hashtags are a great way to increase your research ability on TikTok. They have always been great for social media. You might be using it incorrectly if you don’t see the benefit. We can show you how to maximize it to benefit your account. 

For one, you have to branch out from just using popular hashtags. Some specialized hashtags should increase your likelihood of being found. We show you how to use hashtags on TikTok at High Social. You don’t have to stick to the generic hashtags anymore.

When you use them correctly, people can find you more easily. They may not be looking for you, but they are looking for the types of content you provide. They may stick around and look at your other videos.

Two people take a selfie using a cell phone.

2. Use Viral Audio

Viral audio clips are an excellent way to gain traction on the internet. Even the actual musical artists know this. The TikTok algorithm might be pushing a particular sound on the platform. This means that all the videos that use this sound will also get a boost. Make sure your video gets one.

You will know a sound is viral because you constantly hear it on the platform. Social media content creators are using this sound in different ways. TikTok is deliberately showing this song to you and many other creators. Take it as a sign that you should also create a video using this sound. 

You can look at how creators use audio in their content. They may be taking part in a TikTok challenge. Or, add your video to the audio clip. It may not even be relevant to the sound. You could recycle a video that has already gone viral on the platform. Try your luck a second time.

3. Engagement Tools

Sometimes, videos go viral because of the traction in the TikTok comment section. Maybe the creator said something provocative in their video. It could have encouraged rousing debate. You could take a hint from this as well. 

Sometimes, it’s not the quality of the video that inspires engagement. It is the conversation that ensues.

Encourage conversation by saying something in your video. Or, use the caption to start the conversation. When you get a bit of interest in the comment section, feed into it. Reply to the comments that you get. Like comments that you agree or disagree with. 

The TikTok algorithm will make note of all this activity. It may share the video with more people. The reasoning is that a great conversation is taking place that other people may enjoy. This engagement could be a great way to encourage virality for this video. 

Hopefully, it brings attention to the other videos on your page. An overall increase should be what you consider viral on TikTok.

A phone camera records a woman preparing a meal.

Buying a Viral Moment May Not Be a Good Idea

It’s no secret that you can buy followers for your TikTok account. You can even buy likes to go along with the follower count. This may not be the quick fix that you think it is. This is not how to go viral on TikTok.

When you buy engagement, it only highlights your lack of engagement otherwise. You can’t buy engagement for every post. It is simply not sustainable. The disparity in numbers will cause people to be suspicious. You might have a huge follower count and very few comments. This lets people know your millions of views might be artificial.

Engaging in sustainable growth methods like the ones we outlined above is better. Don’t you want to ensure that the followers you get belong to your target audience? This is how you ensure that they keep engaging. If your followers support your content, you can increase your chances for virality.

A man records a video in front of a ring light.

We Know More Than How To Go Viral on TikTok Without Followers!

TikTok is a social media platform with rules. You have to approach it tactically if you want to succeed. Many creators dream of getting that viral video. They think it’s the key to changing their lives forever. Sometimes, it is. 

Other times, it’s a fluke. We recommend utilizing organic growth tactics to secure sustained engagement.

An even better tactic is to use the services of a growth professional. High Social knows the ins and outs of TikTok. We can secure huge numbers for our clients. Content creators can finally see the numbers they deserve with our help.

How many views do you need to go viral on TikTok? High Social can help you reach those numbers. We can help you with how to go viral on TikTok without followers. But we prefer to secure you an online community instead. 

Are you ready to expand your following? Sign up with High Social today!

TikTok Tips