TikTok Live Ideas That Will Get the Cameras Rolling

So many social media platforms seem to allow for a live stream. That doesn’t make it any easier to develop TikTok Live Ideas. Live TV doesn’t even exist anymore. We watch videos at times convenient to us. The idea of something happening in real-time is so nerve-racking. 

Do you have to go live on TikTok? Going live on TikTok is a great idea! We understand that stage fright is a huge factor in why you wouldn’t want to do it. Still, good ideas for going live on TikTok could help that.

This article has all the ideas that you will need. We can tell you what to do if you use it for your personal brand. If you are shy, we have tips to fill in those awkward silences. 

We have some great marketing materials to share if you are a business. Your social media gurus have everything you need in this article. Let’s start reading.

The Best TikTok Live Ideas Do This 

You likely already have a TikTok account. You see people going Live on your For You Page. You know what they do to entertain the public. It’s easy to watch what they do and decide to mimic it. 

But is that the best choice for your brand? You need to keep some objectives in mind when implementing ideas. The best TikTok Live ideas for your brand will do the following:

They Increase Brand Awareness

You don’t want only to entertain those who follow you already. Don’t you want to expand your reach and find new followers? Well, your ideas have to have app-wide expansion in mind. 

Retaining those who already support you is important. Make sure that they come back often. If you have loyal, consistent viewers, TikTok may promote your page to more people. This way, you can expand your following to a wider loyal audience.

Make sure that you are promoting the name of your brand. You don’t want to go viral for doing random trendy things people will forget. Make sure that people remember your name and brand when they think of your virality. This increases the chances of them supporting you in the long-term.

They Involve a Lot of Promotion

Don’t be afraid of putting yourself out there. We are talking about even before you go live on the platform. You need to advertise that you will go live on a specific day and time. Sometimes, people have no idea that you are producing real-time content. 

Some of them just need notification. You could be missing out on much support because you didn’t promote. Use TikTok itself to promote your next livestream. Or, you can cross-promote on another platform altogether. 

Send people from Instagram and YouTube to your TikTok platform. This marketing strategy could increase your traffic and give you access to people you didn’t know had an interest.

What To Do on TikTok Live When You Don’t Know What To Talk About

Have you gone on TikTok Live only to see people doing nothing? They’re staring right back at you, and there is dead silence. It’s very awkward, and you immediately feel the urge to swipe up and leave. They might be reading the few comments that come in. You don’t want to be the creator hosting a livestream like that. 

You will need a game plan when there is an awkward silence. What do you do to keep the momentum going? You can’t just edit out that space like you could a video.

Have Emergency TikTok Live Topics Ready

When in doubt, revert to pop culture. There has to be something going on in the media right now. Celebrities need constant attention to stay relevant. Use that to your advantage. Talk about that show that the network just canceled. Mention the socialite who is suing someone under an NDA. 

There must be a trending topic in the TikTok world as well. Unfortunately, you must revert to gossip. Still, it is an effective tactic. It could get your viewers to comment. 

That kind of engagement will draw the attention of the TikTok algorithm. Hopefully, you will land on the For Your page of other users on the app at this time.

Now you know what to do on TikTok Live to avoid awkward pauses. Keep a mental list of TikTok Live Topics in these emergencies. It is so easy for people to leave a livestream if they are having a bad time.

5 Ideas for Going Live on TikTok as a Small Business

Many people are using TikTok to advertise their business. It’s a great platform for businesses because so many potential customers use it. You can find people with very diverse interests there. 

It’s a great place for young people, but people from all generations back to the side as well. 

Going live could be a great content idea to promote your creations further. You just need some good ideas for going live on TikTok. Here are five suggestions for your page.

1. Show Behind the Scenes (BTS)

Having beautifully curated content is great. People love high quality and good production value. But they also like to see reality sometimes. 

Show people that running a business is not always glamorous. It can be a great way to justify charging the prices you do. 

When people see all the work you put in, they may want to pay more money. Show them all the background drama that they would never suspect. You may have to fulfill orders because your delivery guy is out sick. 

Film that step-by-step process. Show them the raw content surrounding registering your business. Be honest about how you sometimes don’t make a profit. 

If there is ever a place for transparency, it would be TikTok. Take advantage of people’s love of oversharing sharing on the platform. Go live and spill all of your business’s business.

2. Do Live Demonstrations

Your short video content shows your products on display. However, people may need more details about how to use them. A real-time demonstration could answer all of their questions. 

While you demonstrate, people may have questions about your product or service. You get to clear up everything quickly. This speeds up the process of making a decision. You could secure sales just because you went live one day. 

3. Show off Your Team

There can be so many people who help your business flourish. It could be family or friends. Show them off to your following. It is a great way to humanize our business and make people like it more. 

People are more likely to give their money to a real person when they see it’s actually going to a real person. Spending money on a concrete corporation doesn’t sit well with everyone. Show your followers how many people benefit from you running this business. 

Of course, you may not have a team behind you. You could be the only one working for this business. You can also show off that fact. Show that you are the owner who does everything for the business. It could show your followers that you are passionate about what you do.

4. Do Some Live Customer Care

It takes extreme bravery to be transparent online. You can put yourself in a vulnerable position by allowing your customers to speak their minds. 

Maybe they have queries about products they bought from you in the past. You could open the floor to get feedback in front of everyone. 

Some people will come because they have something to say. Other people will watch because they want to see something dramatic happen. Either way, it is a very intriguing format for a livestream event. 

It could go very well for your business if no one says anything. Advertise this event well. Curiosity could get the most out of people.

5. Do a Fun Challenge

TikTok is a great place to go viral through challenges. Why only edit something and share it on the Internet? Why not do it in a livestream in front of everyone who will watch? 

Think about the niche that your brand falls into. Is it in beauty, family, or Fitness? There are so many possibilities. Choose a TikTok challenge that measures well with it. 

Then, you can do the TikTok challenge in front of everyone. This creates suspense that you won’t get in a regular video.

TikTok Live Ideas To Make Money as a Content Creator

It’s no secret that TikTok is a great place to earn an income online. Some people have changed their lives by using the platform for their benefit. Going live, in particular, was a great contributor to this. 

Do you want to know how to use TikTok for your benefit as well? We can give you a few ideas for some TikTok live ideas to make money.

Recommend Products

You may already know about using affiliate links to earn a commission from sales. You need people to use your discount code when they spend. However, it can be easy to forget about the discount code. 

Sometimes, your followers will need some reminding. What better place to do that than on a livestream?

Do you earn from FashionNova sales? Give your followers a little fashion show. Pretend as though you and your friend are getting ready to go out. Talk about how great the products are. 

Then, tell them that they can get the products for themselves. They can even use a discount code that you have just for them. 

They can see the products live and up close. It will be harder for you to hide behind clever editing. They can appreciate this. This tip can go for any product that has a discount code. 

Find the best way to incorporate them into a livestream event. This tip is one of the fun ideas for going live on TikTok.

Request Gifts

You have undoubtedly heard about the NPC trend on TikTok. You thought it would go away, but it is still here and strong. We aren’t necessarily telling you that you should also follow this trend. You shouldn’t do it if you don’t want to. 

You could simply take a quick tip from what these creators do. When they ask for roses, they aren’t accepting them because they smell nice. They earn from the platform when other viewers send them roses. You can also request these roses without acting like you are in a video game. 

You can think of different ways to ask for gifts from your followers. Perhaps they can dare you to do something or ask for your special stories. You may have a particular skill that is unique to you. 

Maybe your viewers will compensate you for seeing it. You never know with the Internet. People are into very different things. Capitalize on your existing traits to make money. This structure is great if you want to host a stream fundraiser as well.

There Is Still More That You Can Do on TikTok

Having a strong livestream presence is a great start to expanding your following. You will have people who want to hear what you have to say. 

They will hang on to your every word. Still, this is not the only way to improve your standing on the platform. Do you want to do your following? We aren’t hinting at using a marketing agency.

Consider employing the services of a professional growth site. High Social has all the tools you need to make waves on this app. You won’t find our sophisticated growth technology under a hamburger menu. You’ll have to come to us. 

Enjoy our TikTok Live ideas. Then, expand your TikTok following with High Social!

TikTok Tips