TikTok Favorites: Collect Content You Love!

Carolyn Howell

Last Updated: Aug 14, 2024

Want More Real TikTok Followers?

When you find TikTok content that you absolutely love, you can add them to your TikTok Favorites!

How do you bookmark TikTok videos for convenient access and repeat viewings? Can you also tell when other people add your posts to their Favorites?

Here’s everything you need to know about your Favorites folder on TikTok!

A person puts their thumb across their index finger to make a finger heart.

TikTok Bookmarks: How Do They Work?

When you hit like on video content, TikTok adds the post to the Likes folder on your profile page. But is there a way to save your favorite videos on your TikTok profile, as well?

Yes! You can bookmark your favorite videos on TikTok and add them to your Favorites folder. You’ll find the TikTok Bookmarks feature right below the Comments icon on the left side of a post.

You can bookmark posts on your For You, Friends, and Following feeds. You can also add sounds, effects, places, hashtags, and more to your Favorites folder. The folder gives you quick and easy in-app access to all your favorites on TikTok! It’s a great alternative to downloading video files.

A glass window shows a finger-traced heart shape.

How To See Who Favorited Your TikTok

It’s always exciting to receive notifications about likes and comments on your posts. But did you know that you can also see when users bookmark your content? Here’s how to see who favorited your TikTok posts:

Tap Inbox at the bottom of the screen.
Tap Activities or the alarm bell icon.
Tap All activity at the top.
Select Likes and Favorites to see the list of users who have added your video/s to their Favorites.

High Social’s screenshots show how to see who added your posts to their Favorites.

How To Find Favorites on TikTok

When you bookmark dancing videos or educational videos or add a sound to your Favorites, where do they go? Here’s how to find your Favorites on TikTok:

Tap the profile icon in the bottom right.
Tap the Bookmark icon to view all the posts you have added to your Favorites.
Tap a category to view the relevant items you’re looking for. Favorites categories include: Posts, Collections, Sounds, Effects, Products, Places, Playlists, Movies and TV, Comments, Hashtags, Series, and a custom category.

High Social’s screenshot shows where to find the TikTok Favorites folder.

Where Are Favorite Videos Saved on TikTok?

When you tap the Bookmark icon on a video, it automatically goes to the Favorites/Bookmark folder on your profile page.

But did you know that you can also categorize your Favorites? The Favorites folder has the following categories:

Posts, which include all the videos you bookmark.
Collections, which allow you to create video collections from your Favorites.
Sounds, which include all the featured sounds you’ve bookmarked from posts.
Effects, which include all video effects you’ve bookmarked.
Products, which include all products you’ve bookmarked from posts or TikTok Shop.
Places, which include all tagged locations you’ve bookmarked from posts.
Playlists, which include video playlists from your favorite creators.
Movies and TV, which include all movies and TVs you’ve bookmarked from posts.
Comments, which include comments you’ve bookmarked from posts.
Hashtags, which include hashtags you’ve bookmarked from posts.
Series, which include bookmarked video Series from your favorite creators.
Add Yours, which can include content that features your favorite topics.

To add a Sound, Effect, Place, etc., to a specific Favorites category, just tap the corresponding tag on the post.

If you want to add a sound to your Favorites, for example, just tap the Sound tag, then tap Add to Favorites. The sound will immediately go to the Sounds category in your Favorites folder.

You can also tap Add to Story or Use sound to immediately add it to your Story or use it in a new video.

To add a comment to your Favorites, long-press on the comment, then tap Add to Favorites.

High Social’s screenshots show how to add a sound, place, or comment to the Favorites folder.

TikTok Favorites: Frequently Asked Questions

How do you save a favorite on TikTok? Can other users see the content of your Favorites folder? Let’s answer a few more FAQ about TikTok’s Favorites feature.

How do you see who favorited your TikTok?

To view the list of users who added your videos to their Favorites, follow these steps:

1. Go to your Inbox.
2. Tap Activities, then tap All activity at the top.
3. Select Likes and Favorites.

Can others see your Favorites on TikTok?

No. People who view your profile can’t access your Favorites folder. All the videos you bookmark are private. However, the creator of the video can see when you bookmark their content.

When adding sounds to your Favorites folder, you have the option to make your Favorite sounds private or public. You can do this via your Privacy settings.

What does it mean when someone adds your video to Favorites on TikTok?

When someone bookmarks your video to add it to their Favorites, it means they found it very enjoyable or interesting. They’ll want to watch it again and want easy access to it via their Favorites folder.

A couple puts their fingers together to form the shape of a heart.

Wanna Get Your Videos In More Favorites Folders?

How-tos, life hacks, tip lists, and similar other helpful information are the types of online content that people love to save! The value of a video is not the same for everyone, of course. If you want more users to add your content to their TikTok Favorites, find people who’ll want to save it!

Sign up for a High Social plan to get your content in front of more genuinely interested viewers. Use High Social’s advanced, proprietary AI targeting technology to identify audiences who are already looking for your type of content!

Connect with more TikTok users who won’t think twice about hitting your Follow button. Start growing your TikTok today!

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