TikTok Hashtag Search: Improve Your Online Keyword Search 

Decades after social media started, hashtags are still popular and effective. Now is a good time if you don’t know how to use them yet. Mastering your TikTok hashtag search is key. Hashtags won’t work for you unless you know which ones to use. 

Read this article for notes on how you can find the best hashtags for you!

Can You Search Hashtags on TikTok?

Yes, you can search for hashtags on TikTok. It is the best way to look up content on the platform. Here are four quick steps to search for content using this method:

1. Launch TikTok on your cell phone.
2. Top on the Home Icon in the bottom left corner.
3. Select the Magnifying glass in the top right corner.
4. TikTok will take you to a search bar. You type in the words about the content you want to see there.

It may show you content you previously searched for. You will also see trending topics in the results as well.

Use Tiktok’s Hashtag Search Feature To Do the Following

A world of possibilities opens up when you head to the search bar. TikTok is such a vast place full of content that you can find anything you want to see. The hashtag search feature makes this especially easy. Using the right keywords can bring you high-quality content. 

Let’s discuss three ways you can use TikTok’s hashtag search feature.

1. Discover Content

Do you have a question about something? It could be a scientific question that you need a simple explanation for. Or, it could be a simple trivia question. Using hashtags is a great way to find short-form video content on the subject. TikTok makes it easy for you to learn about things quickly and easily.

It is especially easy to find videos when you search for popular content. You can use trending hashtags to find content creators speaking on the topic. If the topic is very popular, you will have a lot of information to choose from.

Maybe you need inspiration for your content. Of course, you don’t want to imitate another creator. You just need the inspiration that comes with TikTok. Head to the search bar and use the right keywords. You’ll see what other creators uploaded to the platform. 

Some creators might be in your community or across the world. TikTok makes the globe a much smaller place. It will show you the best results. If you engage with the content, it will keep showing you similar results.

2. Boost Visibility

Knowing how to search for hashtags can help to boost your visibility on TikTok. It’s about knowing how to research hashtags. Find out what is trending on the platform by searching for specific hashtags. If they work for another creator, they may work for you. In this article, we talk more about researching hashtags.

3. Enhance TikTok Marketing Strategies

Your marketing on TikTok should include a robust TikTok hashtag strategy. It is still a powerful way to reach a wider target audience on TikTok. As long as TikTok recognizes it, you should as well.

TikTok captions are a great way to engage an audience. You should also view them incomplete if good hashtags aren’t in the mix. These keywords are how people find you. 

There are TikTok users out there who want to see your content. Hashtags are a good way to link them to you.

Knowing how to search will also help you see how well your content ranks.

Don’t Just Look for the Most Searched Hashtags on TikTok

It’s important to keep on trend, especially on a site like TikTok. Still, choosing the top TikTok hashtags of the day won’t guarantee growth. If only it were that simple.

It’s not just the trending TikTok hashtags that have the power. Other types of hashtags are effective as well.

3 Categories of Hashtags You Should Use

There are multiple different types of hashtags. When you search online, you have to keep this in mind. All hashtags do not perform the same function. They attract different kinds of audiences. Focusing too much on a particular type will not work out for you in the short or long term.

Read this section before you find the most popular hashtags for your content. Let’s break down three different types of hashtags. 

1. Popular Hashtags

Popular hashtags are the easiest to figure out. The first keywords that come to your mind usually come to everyone’s mind. This means that they are the first words people consider for hashtags. Potential viewers on TikTok will look up content using these keywords. 

Other content creators will use these keywords, too. The popularity of these hashtags is both positive and negative. Yes, you know that people will search using these hashtags. However, it means there is much competition when using these tags. Your post may drown in a sea of similar content pieces. 

It would be hard to give your content a chance at success when you use too many popular hashtags. When you research, keep this in mind.

2. Niche Hashtags

So we know that the popular hashtag is insufficient to keep your content relevant. How do you balance popular hashtags? You incorporate a few niche hashtags as well.

These are keywords people use when they have specialized knowledge of a topic. The average person may not think of them or want to see content about them. When someone uses these keywords, they are being very deliberate. They want to see the specific content you offer.

The good thing about these hashtags is that there will be less competition in the search results. Fewer users interested in a topic means fewer people make content. As you research, ensure you find enough niche hashtags as well. These keywords will include specific words.

3. Location Hashtags

Some people like to build a following with people in their vicinity first. You may want to give recommendations for locations near you. You may want to talk about your cultural norms or practices. 

Not everyone will understand when you use particular slang or make certain references. Location hashtags will help you get visibility in front of the right people. Which hashtags are the content creators in your area using?

In your research, pay extra attention to the creators in your country, city, or state. What keywords do they use to get additional engagement from locals or people curious about the place?

TikTok already likes to share your content with people. Give it a little help with who should see your content. These hashtags will help you reach a wider audience in your preferred location.

4 Ways To Find Trending Hashtags on TikTok

The relevant hashtags will make your content more discoverable. First, you’ll have to discover these hashtags. But how do you do that? There are several methods to help you find these hashtags. We’ve listed them below. Feel free to use them all.

1. Use the For You Page

The TikTok For You Page (also known as the For You Feed or FYP) will always have a clear agenda. If you scroll for long enough, you will see the current trends. These trends come with hashtags. They might be in the video description of the video. 

You might also be able to decipher the relevant hashtags from the videos’ content. 

2. Use the Search Bar

TikTok wants to tell you what is trending on the platform. If you follow the trends, you stay on the platform for longer. That is what they want. Head to the search bar, and TikTok will give you some suggestions to look up on the platform. This is a great way to discover what other creators are researching on the app. 

If you want extra attention to your page, create content surrounding a trending topic. You shouldn’t switch completely from your usual content. However, there is value in participating in TikTok trends on occasion. 

3. Use Popular Creators

The more seasoned content creators know the hashtags that work. Some of them have already done the research. You can benefit from the research they’ve done. Look at their video descriptions. 

What hashtags do they use in their descriptions? A few of them may be effective. They could be responsible for you finding their content in the first place. Try out a few of these hashtags. They could be effective for you as well. 

You shouldn’t just copy and paste them unthinkingly. You’ll miss opportunities to improve your hashtag research skills if you copy them.

Hopefully, you’ll get the results you need with these hashtags.

4. Use Hashtag Generators

If you don’t want to do the extra work, find a third-party tool online. TikTok hashtag generators are very effective for finding relevant hashtags. These tools are usually quite intuitive. You don’t need much technological experience to figure them out. 

You can share the relevant keywords. Then, they will give you a list of suggested hashtags for your content. You can ultimately choose which ones you want to use. 

Perhaps you have a few in mind that you would like to incorporate. These tools take the hard work out of your content creation. If you create popular content, you can ensure it rides above the rest. Here are a few options:

1. Countik
2. Hootsuite

TikTok Hashtag Search Isn’t the Only Thing You Should Learn

There is no doubt that hashtags play a huge role in growing on social media. It’s helpful to know the best hashtags for TikTok. Staying on trend is a great way to maintain a presence. That doesn’t mean that it will always be easy to keep up-to-date. 

Social media moves fast. Sometimes, things trend today, and they no longer trend tomorrow. The great hashtags you came up with today lose their effect. For this reason, you’ll need more than good hashtags to stay afloat on social media. 

You will need the help of a TikTok growth expert. Where can you find one of those? You are in the right place. High Social has all the best resources to help you. We have the best technology to supplement the content strategies of all influencers. 

Our advanced AI targeting algorithm knows how to find the followers that your page needs. You should keep up with your TikTok hashtag search. But don’t limit yourself. There is so much more you could do to grow on TikTok. Sign up for High Social today!

Frequently Asked Questions About Researching Hashtags

Hashtags on TikTok work very well for creators. Searching for hashtags is a big part of being a content creator. Unfortunately, not many people know how to do that for their brand. Do you have questions regarding searching for hashtags? See the answers to the potential questions below.

TikTok 101