TikTok QR Code: Explore the Many Ways To Use One

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Carolyn Howell

Last Updated: Jun 19, 2024

TikTok 101
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Gone are the days when people exchanged phone numbers or said, “Call me” or “Text me.” These days, when you meet a new friend, you follow each other on social media and keep in touch through chats. Business cards now list social media pages in addition to their website, email address, and contact number. If you want to drive more traffic to your TikTok profile, always have your TikTok QR code ready!

A close-up image of a phone screen displaying a QR code.

How Do You Use Your QR Code?

Sharing your profile is easier with a QR Code for TikTok. The familiar and seemingly random pattern of squares and dots serves as your unique calling card. It stores your basic TikTok profile information and links directly to your page. Here are different ways to use your TikTok profile QR code:

  • On business cards
  • On your blog, website, or online store
  • In emails
  • In brochures and flyers
  • On banners and posters displayed inside your store and at events
  • On product packaging and inserts
  • On sales receipts
  • On social media platforms

Making your QR code readily available can help drive more visitors to your profile page. You can collect new fans’ video views and likes more easily. It lets you build brand awareness. It can generate more sales and engagement.

A person puts a sticker with a QR code on a product packaging.

How To Get a TikTok QR Code

Instead of having people search for you on TikTok using your username, a more convenient option is sharing your QR code. There are two options for how to get a TikTok QR code:

Option 1:

  1. Go to your Profile. 
  2. Tap the Share profile button under your profile image. 
  3. Other people can immediately scan your QR code. Alternatively, you can tap the Share profile or Copy link. 

Option 2:

  1. Go to your Profile. 
  2. Tap the Menu in the upper right. 
  3. Tap My QR code.
  4. Tap Share profile and select where you want to share your QR code. 
  5. Tap the Copy link to share a direct link to your TikTok profile.

Alternatively, you can take a screenshot of your TikTok QR code to save a copy to your mobile device. Tap the background to change its color if you save an image of your code.

Ways To Share Your Profile QR Code

Once you generate your TikTok page’s QR code, you have several ways to share it with others. You can immediately have your new friend scan your code. The code will immediately take them to your profile so they can hit your follow button. The code saves them the hassle of looking you up with your username.

You can also hit the Share profile button. This will give you the option to share your profile via any of the following:

  • Download. You can download a copy of your QR code for easier access. 
  • Facebook. This posts your QR code to your Facebook feed, on your Facebook friend’s timeline, or in a Facebook group.
  • Instagram. You can share your QR code via Instagram Chats, Feed, Reels, or Stories. 
  • Messenger. This lets you share your code via Messenger Chats or Story.
  • Stories. This immediately posts your code to your TikTok Story. 
  • SMS. You can select among your phone contacts to share your code via SMS. 
  • Email. Email your code to your family, friends, clients, or customers. 
  • WhatsApp. Send your code to your WhatsApp contacts or share it via WhatsApp Status.

A metal pole with numerous QR code stickers on it.

How To Scan QR Code on TikTok

The ability to generate a QR code for your TikTok profile also comes with an in-app QR code-scanning function. Here’s how to scan a QR code on TikTok:

  1. Go to your Profile. 
  2. Tap the Menu in the upper right. 
  3. Tap My QR code.
  4. Tap the scan icon in the upper right. 
  5. Scan a QR code or upload one from your device’s gallery.

Benefits of Sharing Your QR Code

We usually invite people to follow us on social media by posting a link to our profile. They simply tap the link, which directly takes them to our page. This usually works across different channels.

However, sharing your profile link is not always the most convenient option in real-world settings. Having your profile QR code handy works better. 

For example, if you have a brick-and-mortar store, you can print your QR code and put the code up on the walls, tables, and doors. You can also have your code printed on sales receipts.

If you’re at an event, display your code on a banner or display stand. Make sure it’s also on your business cards, flyers, brochures, and giveaways. This way, event attendees can find your TikTok page quickly and give you a follow.

Include your code in email newsletters, promotional emails, shipping notifications, and thank you notes.

Sharing your QR code online also offers benefits. Are you running a contest on TikTok or your other social media channels? Provide your QR code to make it easier for participants to follow you. If you’re offering a promo on your website, ask customers to scan your code and follow you to avail of it. 

Here are some bonus tips to help you promote your QR code and get more people to scan it:

  • Bundle it with a discount offer. 
  • Use it to enable access to your store’s WiFi network. 
  • Ask customers to scan your code and follow you on TikTok for a free drink or dessert. 
  • Offer immediate membership to your Loyalty Program when a customer follows you on TikTok. 
  • Invite people to scan your code and follow you on TikTok to receive perks. 

A clinic glass window displays a QR code and a lighted sign.

QR Code Scanning Tips

If you’ve tried scanning a QR code before, you may have experienced difficulty capturing the code. Here are some QR code scanning tips to help you scan without a hitch. 

  1. Make sure your phone’s camera lens is clean. If the lens is smudged, the scanner may not be able to detect the code you’re trying to capture. Wipe your lens clean before scanning to avoid this issue. 
  2. Scan the code in a well-lit area. The QR code is black and white and consists of small dots, so the scanner needs plenty of light to detect the code easily. Fortunately, TikTok’s scanner gives you the option to turn on your phone’s torch/flashlight when scanning a code. 
  3. Properly align the code within the scanning frame. Like other QR code scanners, the TikTok scanner has a frame to help you properly align the code. Ideally, your camera lens should be about 1 centimeter away from the QR code for the scanner to detect all the dots in it. As long as you line up the code inside the four corners of the frame, you’ll be able to capture it without a problem.

A woman scans a QR code using her phone.

Make It Easy for the Right People To Discover You on TikTok

TikTok’s intelligent matchmaking process is fairly straightforward as advanced recommendation algorithms go. Once you figure out how it recommends content for your For You feed, you can use this understanding to optimize your audience-targeting strategy.

Remember that the key to sustained organic growth on TikTok is connecting with audiences who are suitable for your content. You don’t have to worry about competing for attention against top creators with tens of millions of followers or viral videos. As long as you produce content that aligns with your community’s voice, interests, or passions, TikTok will deliver your videos straight to their feeds.

TikTok’s highly intuitive and precise algorithm is only one of the reasons it’s so addictive. Add to this the platform’s massive commercial sound library and full suite of cutting-edge editing tools. You have all the tools you need to build a social media presence.

Using a TikTok QR code is an efficient way to boost your profile’s visibility and gain more fans. You can also point more interested users in your direction when you subscribe to a High Social plan. Enhance your AI-powered, audience-targeting precision with High Social’s advanced, proprietary AI technology. Have a team of growth experts by your side to help you optimize your TikTok strategy. Start growing your TikTok today!

TikTok 101